US Bronze Medal winning rower want to set the record straight on his “excitement” level over Olympic win

U.S. rower Henrik Rummel, his teammates and his “lil’ friend” on the medals podium at the Olympic games

Typically in this blog, we try to steer clear from pandering to the lowest common denominator, and posting salacious tidbits. Typically we do this…but this one was too good to keep. Before you choose you enlarge the photo to the left for a better reference, you may want to close your office door, or shoo the kids from the room. This is definitely an “adults only” post, and should be treated as such.

When U.S. rower Henrik Rummel and his teammates realized that they had won a bronze medal in the Olympic games, one can only imagine the excitement. But when Rummel and his teammates; Glenn Ochal, Charles Cole, and Scott Gault took to the podium for the medal ceremony, the press took notice of his “extra” excitement over the moment. Upon seeing the photo, Rummel was quick to take to the Twitter-sphere to clear up the question of his “enthusiasm” over their team win.

“This is me and I swear it’s not erect,” Rummel said in his post. “I don’t know why it ended up in this position, but there you go.”

While many news outlets chose to show a more edited version of the photo, many chose to let the photo run “as is.” Judging from how snug the U.S. rowers’ uniforms are, the imagination is not really left much to ponder.

What do you think of the photo? Share in our comments section below.


The value of social media to your bottom line

Is a Tweet more of a value to your business than a Facebook post?

Pinterest…Facebook…Yelp…Foursquare. The number of social media sites is growing by leaps and bounds, and it shows no sign of slowing down anytime soon. But as companies struggle to keep up with it all, there is really only one question that effects your bottom line: how does all this social media stuff benefit my bottom line?

In an interesting post in the blog “VentureBeat,” a study was recently conducted to determine what all this social media is worth. There is also a handy-dandy graphic to drive the point home.

After seeing this, you may want to make some changes to your social media efforts…post haste! So how much is social media part of your business? Let us know in your comments.

Pinterest nipping at the heels of Twitter, Facebook

As mentioned previously, newcomer to social networking Pinterest is still a foreign entity to man. But if recent reports are correct, it is taking on the competition, and quickly becoming one of the most popular social media sites on the net. According to recent stats, Pinterest is number three in the battle; just behind Twitter, and just ahead of LinkedIn.

Read more by following this link. Are you a Pinterest user? Then share your Pinterest stories with us.

Denver Post lays-off Parker, Littwin…more could follow

In a shocking turn of events, The Denver Post yesterday laid off two of its most popular columnists. Penny Parker and Mike Littwin, were handed their walking papers yesterday. In a move viewed by many as “the beginning of the end” for the paper, shock, sadness, and questions as to why are all many can ponder today.

According to Denver’s Westword Magazine, Parker is quoted as being “quite surprised” by her former employers decision, and did not see this action coming.

“Kick me in the head, seriously,” says Parker. “I knew nothing, nothing. My poor, 33-year-old boss” — business editor Kristi Arellano — “had to tell me. I feel really bad for her. This is not what she signed on for.”

The social media stratosphere has been exploding with fans of both columnists expressing their sadness about The Post’s decision.

“A man with whom I have rarely agreed but always respected, Mike Littwin and the woman with her finger on the pulse of Denver will be missed,” says one of Parkers Facebook followers.

Another states “I am about ready to cancel the paper!”

In spite of the surprising move by The Post, Parker says she harbors no ill will towards the paper.

“I will forever love the Post, but I’m sad about my own situation. They had to do what they had to do.”

Parker also expressed concerns that this may not be the end, and that more changes could be eminent.

Whatever the future holds for this talented journalist, we at Emphasis M&C hope it will include staying here locally. Penny Parker always had a true grasp on the local scene; be it in business or gossip. While the shock of the decision by The Denver Post will be fresh in the minds of her readers and fans, the courage, style and grace shown by Parker during her tenure with defunct paper The Rocky Mountain News, and her transition to The Denver Post, will not soon be forgotten. She has faced more formidable foes during her battle with cancer, and she won; she will win again.  We wish her nothing but the best…now and always.


Is social media the best resource for news? Think again…

We all do it. We see a post on some breaking news item on Facebook, or get a Tweet with the latest celebrity crash and burn. But is that the best way to get the most up-to-date and accurate news? Not according to a recent study done by Pew Research.

Think you can be swayed? Follow this link to learn more about the findings of this eye-opening study.

Social Media: Measuring its effectiveness simplified

For some the whole idea of social media seems a bit foreign. Still for others who actually have a plan in place for making social media work for their business, they often have no idea what type of return they are getting on their efforts. Well I am about to let the proverbial cat out of the bag…courtesy of the fine folks at Sorry to my fellow P.R. pros out there, but if you or your clients follow these 5 simple steps, you too can determine how effective yor social media efforts are in your business.

Still, just in case, it’s helpful to have a P.R. pro on speed dial as well…just saying.



The role of Social Media in the Susan G. Komen Foundation debacle…and beyond

With the recent decision by the Susan G. Komen Foundation to stop funding to Planned Parenthood, and their reversal of that decision days later, the organization inadvertently created a firestorm. Add to that the resignation of the foundations V.P. of Public Policy, Karen Handel, and a perfect storm was created that did little to calm the waters stirred up by the hierarchy of the organization. As we speak it is safe to assume the process of adding the shine back to the tarnished image of SGK will be undoubtedly be launching soon.

One lesson that we can learn from this P.R. nightmare is that social media is a powerful tool…when used for good, or evil. Also, the truest lesson is that many voices joined together can quiet the voice of one…especially one with a self serving political agenda.

The Huffington Post posted an entry all about the power of social media. The power is evident in the turnaround done by SGK after the backlash by social media-philes everywhere.

Now, another “conservative grassroots” organization has taken to the social media network with their own cause du jour. The group One Million Moms has been rallying for newly revamped retailer J.C. Penney to drop spokesperson Ellen DeGeneres. Their reasons were outlined in a lengthy press release, which included the following statement:

“Funny that JC Penney thinks hiring an open homosexual spokesperson will help their business when most of its customers are traditional families.”

The retailer has said they had no intention of dropping DeGeneres. And whether you agree with their effort or not, OMM has tapped into the concept of social media and its importance in reaching the most people…hoping to inspire those people to spread their message to others. Agree with their message or not, the process works…as evidenced by the SGK situation.

So how do you feel about the upsurge in the power of social media? We welcome your comments.